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Product Demos October 1, 2015

Experience the New 10 for 15 American Longboard Strat HSS

As part of our year-long 10 for 15 program in 2015, which features a new guitar during each of the last…

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Fender Tone August 12, 2015

ABC Features Fender During World News Tonight

As part of the Made in America series on ABC’s World News Tonight, host David Muir recently visited the Fender…

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Artist News, Fender Tone October 13, 2015

Ian Fowles: The Homemade “Champ” Head

Ian Fowles, guitarist for the Aquabats and Gerard Way’s band, loves customizing his instruments, and we’ve seen him do so…

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Tech Talk August 25, 2015

What are True-Bypass Pedals?

Musicians are picky about their tone, and none more so than effects enthusiasts. From the stomp boxes you choose to…

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Fender Tone November 23, 2015

Young the Giant Talk Gear with’s Jim Tuerk recently caught up with Jacob Tilley and Eric Cannata of Young the Giant at the Orpheum Theater in Madison,…

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Product Demos November 23, 2015

Sam Ash Demos the Acoustic Pro and Acoustic SFX

Sam Ash recently got the chance to check out Fender’s new line of Acoustic Pro amplifiers, and the results were…

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Fender Tone November 21, 2015

Richie Kotzen Breaks Down His Signature Tele for Premier Guitar

In a recent run through his rig for Premier Guitar, Richie Kotzen broke down his signature Telecaster that he has been…

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Saint Motel
Product Demos November 20, 2015

Pilgrimage Festival Artists Test the Fender Premium Audio System

During the recent Pilgrimage Festival in Franklin, Tenn., several artists stopped by the Volkswagen Fender Premium Audio System pop-up to…

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Product Updates November 11, 2015

Popular Mechanics Explains Why Hendrix’s Backwards Strat Was Awesome

The announcement of the new Fender Jimi Hendrix Stratocaster was met with much fanfare due not only to the fact…

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Joe Barksdale
Fender Tone November 10, 2015

San Diego Chargers Lineman Joe Barksdale Visits the Fender Custom Shop

Ahead of the San Diego Chargers’ Monday Night Football matchup against the Chicago Bears last night, ESPN cameras followed Chargers offensive lineman…

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Product Demos, Product Updates September 16, 2015

Mandolins: The New Sound of Concert Tone

Fender Acoustics has expanded its Concert Tone instrument collection for 2015, with an exciting family of all-new Concert Tone mandolins….

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American Standard Stratocaster
Fender Tone, Product Updates September 11, 2015

5 Fun American Standard Facts

In 1985, employees of the Fender Electric Instrument Manufacturing Company bought the Fender name back from CBS, but not the…

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